Teacup Social is an offshoot business of a restaurant in Jupiter Florida. The original restaurant serves high-end charcuterie boards and small dishes, as well as craft cocktails and beer. Teacup Social takes that concept on the road as a mobile bar.
The Teacup Pig was the main theme of the creative brief. Because the product is craft cocktails and not children’s clothes, I wanted to avoid the cute teacup pig image and give the brand a more mature look. After a few rounds we settled on the handcrafted aesthetic of the woman riding the pig, and I created a branding package around it.