Handcrafted
Services
Over my 20+ years in the design world, I’ve helped businesses of all kinds build the brands and experiences needed for growth and impact. To do that, I’ve honed three disciplines; Artist, Designer, and Engineer. Blending these three disciplines produced a patented process with superior outcomes.
Speaking of outcomes… below you will find a small assortment of brands and products I’ve created over the years. If you’re looking for something specific or want to discuss your needs, please shoot me an email.
Things I typically build with clients:
Brand identities
Tactile Promotions
Print Materials
Websites / UX
Product Packaging
Marketing Materials
Posters
Tradeshow Materials
Let’s talk about what you’re building.
Areas of Focus:
BRANDING
Good branding starts with an open and honest discussion about why you’re in business. Then we do an examination of every single way your business, its services or products, are experienced by the consumer. Everything you do, everything you say, every impression you make — they all combine to form the cumulative expression of your brand. Our process gets to the root of your company’s story, so we can work with you to fine-tune your message and image to create a great experience for your target market.
Evans Made empowers your brand with the lasting impression that will make you stand out among the competition, generate a stronger following, and ultimately, improve your bottom line.
TACTILE PROMOTIONS
Engaging with potential clients is much harder today than it was even five years ago, especially for B2B companies. Those "B" and C-suite decision makers have no time for your email campaigns and phone calls. You need to get in front of them in a meaningful way. One that makes sense for your brand, and is sticky enough for your sales team to make regular contact.
WHETHER IT’S A MULTI-TOUCH CAMPAIGN OR A ONE-OFF BRANDED EXPERIENCE, YOU MUST BREAK THROUGH OBSCURITY AND INCREASE YOUR HUMAN CONNECT RATE, IN ORDER TO GROW A PIPELINE WITH GREATER ROI.
With over twenty years of experience in the advertising and branding space, there is little that I haven't seen, and I know what works. If you have a wish list of high-value targets, I can help you reach them with a bespoke promotion that grabs their attention, tells your story, and opens the door for your sales team.
Photo by Jason Seagle
CONTACT:
The best way to contact me is through email or by text. Sorry, but I rarely answer strange phone calls these days. I'm sure you can relate.
MY PATENTED DESIGN PROCESS:
Learn about company/project and their goals
Client fills out brand/project questionnaire
I get excited about the project and about how awesome it could be
Research
Try to create something super unique and witty… but sketch a bunch of clichés
Look for inspiration
See other designers brilliant solutions and conclude I’m a hack
Procrastinate by… surfing the web, working on other projects, paying bills, etc.
Wake up with a brilliant idea
Start working on it and realize it’s not going to work
Keep noodling
Procrastinate more
Idea pops up while working on another project
That idea morphs into a bunch of different ideas / designs
Can’t pick my favorites
Show the client a bunch of options
Client can’t decide (for good and bad reasons)
Think about starting a competing business based on whatever design is rejected (usually my favorite)
Research business and decide it’s too hard
Receive feedback from client
Make changes
Return revised design(s)
Repeat 20 through 22
Land on final design
Package all elements and send to client
Get “just a few more changes”
Repeat 20 through 26
Make sure client is happy and off to the races with all necessary materials
Have an even BETTER design idea
Think about starting a business with new idea
Originally from Atlanta I’m often mistaken for a Californian, but with a southerners penchant for story telling. After my formative years in Georgia, I migrated south to St. Augustine and attended Flagler College where I studied graphic design and majored in surfing. After college and an enlightening year-long tour around the globe, I settled in Atlanta to pursue my career as a graphic designer. A year later the call of the ocean beckoned me back to Florida, where I worked for a few advertising agencies before ultimately starting my own.
As the son of a mechanical engineer, I tend to blend an engineering mindset into my creative work. I’m methodical, pragmatic, and obsessive, without abandoning the eye for beautiful design that I've gained from my years of branding experience. This means I can roll up my sleeves, get my head under the hood, and dive into the details, while my entrepreneurial side allows me to take an aerial view of projects and see the "bigger picture.”
People come to me needing to improve their branding or solve a marketing problem, and my brain is already thinking "ok, what next?" "where are you going after that?" It's a gift... and a curse.
While helping other people’s ideas and dreams come to fruition is rewarding, I also have a huge entrepreneurial streak. Again, this enables me to grasp the inner-workings of a brand and solve problems not typically associated with “branding.” It also keeps me interested in many different subjects, as well as my own products and entrepreneurial endeavors.
In March of 2020, possibly the worst timing ever, my wife and daughter and I sold and donated the majority of our things and began our new lifestyle as world nomads.
A FEW OF THE AWARDS I'VE WON OVER THE YEARS:
ADDY - Gold/Best of Show- Print Camp
ADDY - Gold/Best of Show- Self-Promotion
ADDY - Judges Choice - Self-Promotion/Direct Marketing/Specialty Item
ADDY - Gold - Multiple Media Campaign
ADDY - Gold - Web/Interactive
ADDY - Gold - Multiple Media Campaign
ADDY - Gold - B2B direct mail
ADDY - Gold - Logo
ADDY - Gold - Collateral Material
ADDY - Gold - Poster
ADDY - Gold - Annual Report
ADDY - Gold - Consumer/Trade Campaign
ADDY - Gold - Consumer/Trade Campaign
ADDY - Gold - Multiple Media Campaign
ADDY - Gold - Out-of-home Campaign
ADDY - Gold - Out-of-home Campaign
ADDY - Gold - Sales Promotion - Catalogue
ADDY - Gold - Self-Promotion/Direct Marketing/Specialty Item
ADDY - Gold - Self-Promotion/Non-traditional
ADDY - Gold - Self-Promotion/Stationery
ADDY - Gold - Collateral Material/Special Event
ADDY - Gold - Logo
ADDY - Gold - Logo
ADDY - Gold - Logo
ADDY - Gold - Logo
ADDY - Gold - Logo
ADDY - Gold - Collateral Material
ADDY - Silver - Self-Promotion
ADDY - Silver - Self-Promotion
ADDY - Silver - Self-Promotion
ADDY - Silver - Web/Interactive
ADDY - Silver - Multiple Media Campaign
ADDY - Silver - Poster
ADDY - Silver - Logo
ADDY - Silver - Logo
ADDY - Silver - Poster
ADDY - Silver - Print Advertising
ADDY - Silver - :30 TV Spot
ADDY - Silver - :30 TV Spot
ADDY - Silver - Multiple Media Campaign
ADDY - Silver - Multiple Media Campaign
ADDY - Silver - Poster
ADDY - Silver - Logo
ADDY - Silver - :30 TV Spot
ADDY - Silver - Out-of-home Campaign
ADDY - Silver - Out-of-home Campaign
ADDY - Silver - Logo
ADDY - Silver - Self-Promotion/Invitation
ADDY - Silver - Logo
ADDY - Silver - Self-Promotion/Direct Marketing/Specialty Item
ADDY - Silver - Self-Promotion/Non-traditional
ADDY - Silver - Logo
ADDY - Silver - Self-Promotion/Non-traditional
TELLY - Silver - :30 TV Spot
TELLY - Bronze - :30 TV Spot
TELLY - Bronze - :30 TV Spot
TELLY - Bronze - :30 TV Spot
TELLY - Bronze - :30 TV Spot
Davey - Gold - Poster
Davey - Silver - Out-of-home Campaign
FFEA - Poster
FFEA - Marketing Campaign
FFEA - Poster
FFEA - Marketing Campaign
FFEA - Marketing Campaign
FFEA - TV Spot
Logo Lounge - Master Library - Logo
Willie’s Chopper Time - Best Sportster - Custom Motorcycle
